WE ARE PRODESIGN: ORIGINALITY IN VARIATION.
Danish design since 1973
Prodesign is a high-quality eyewear brand founded in Denmark. Ever since our beginning in 1973, we’ve believed that eyewear is much more than its function. We’re combining a deep expertise in optics with a strong focus on design — shaping and refining every frame until the expression is just right. Our iconic collections are broad in variety, yet always unique, because working with no middle ground is our signature. We’re using craftsmanship and design to give everyone an opportunity to truly express themselves – simply through their choice of eyewear.