Headquartered in Denmark yet with a distribution and sales network that reaches round the world, ProDesign
brings the essential spirit of Danish design and lifestyle values to the global eyewear market.
ProDesign is an ambitious company establishing a growing position in world markets through the ability to quickly
recognize and pick up trends,supplying prompt deliveries, efficient inventory management, and support through
not only its Danish headquarters but also through its officesin Hamburg, Lille, Bilbao, Leeds and San Francisco.
While retaining a competitive edge in a fast moving market, ProDesign remains true to the lifestyle values of
Denmark where care and attention is always given to the individual to suppliers and distributors, to ProDesign’s
own personnel, and to eyewear retailers worldwide.
Wanting to be serious yet with a twinkle the company philosophy is to focus on loyalty and team spirit when committing
to new partners. By offering customized marketing campaigns and instore events ProDesign wants to be more than just
another supplier of eyewear. By having close links with their partners ProDesign signals a desire to create success
as a team. Loyalty and great chemistry among partners play an important role in this process and the informal tone of
communication is reflected in internal relations with employees as well as external relations with partners.
The creative team of ProDesign are all graduates from the Aarhus School of Architecture.
We have a playful yet reflective approach to our designs. Like true architects, we continuously explore the possibilities of eyewear design by rethinking form and function, challenging industry standards and making new solutions.
Our designers have an innovative view on functionality, details and material choices, and that is why we proudly define ourselves as Eyewear Architects.
Today our young, dynamic design team leads the process of creating quality optical frames and sunglasses, which are always true to our promise of great facial fit. We use our deep understanding of facial shapes to design great looking eyewear, and by using photos of real faces in the design process, we make sure the frames have a good optical fit. Our design and collections are inspired by key contemporary trends and made to be timeless and long lasting.
The collections from ProDesign Denmark are very versatile, making it easy to find a frame to fit your style perfectly.
ProDesign is a brand in the portfolio of Design Eyewear Group, along with FACE A FACE, WOOW, Kilsgaard, Inface, Nifties. Together we offer a broad selection of strong international brands, clearly positioned in the market, under one management team.
Please visit www.designeyeweargroup.com to be inspired by the portfolio of brands.
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